AbbVie

Led a corporate site redesign and replatform for AbbVie to reflect a complete overhaul of the brand style guide.

Extracted features and reverse-engineered requirements from the legacy platform, defined a 12-month roadmap and used agile methodology to guide 15+ remote UX/visual designers, developers and QA analysts through the build and shipment of an enterprise design system and Adobe CMS solution to support 45 locales.